/* Sigil performance marketing page (v2). Loaded after oa-core.css and service-v2.css. */
.pm-label{display:block;font-size:11px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:rgba(56,94,168,.6);margin-bottom:14px}
.pm-label-y{color:var(--sigil-yellow)}
.pm-h2{font-family:var(--font_bdogrotesk)!important;font-weight:400!important;font-size:clamp(28px,3.2vw,46px)!important;line-height:1.08!important;letter-spacing:-.03em!important;color:var(--sigil-blue)!important;margin:0 0 16px!important}
.pm-h2-w{color:#fff!important}
.pm-sub{font-size:17px;line-height:1.65;color:#4a4f5c;margin:0;max-width:62ch}
.pm-sub a{color:var(--sigil-blue)!important;text-decoration:underline;text-underline-offset:3px;text-decoration-color:var(--sigil-yellow)}
.pm-results-hdr{max-width:760px;margin-bottom:44px}
/* what we measure (blue) */
.pm-measure{background:var(--sigil-blue);padding:88px 0}
.pm-measure-grid{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:72px;align-items:start}
.pm-measure-text{font-size:17px;line-height:1.7;color:rgba(255,255,255,.9)!important;margin:0;max-width:52ch}
.pm-kpis{display:grid;grid-template-columns:1fr 1fr;margin:0;border-top:1px solid rgba(255,255,255,.22)}
.pm-kpi{padding:22px 20px 22px 0;border-bottom:1px solid rgba(255,255,255,.22)}
.pm-kpi dt{font-family:var(--font_bdogrotesk);font-size:clamp(20px,1.8vw,26px);letter-spacing:-.02em;color:#fff;margin:0 0 8px}
.pm-kpi dd{font-size:14.5px;line-height:1.6;color:rgba(255,255,255,.85);margin:0}
@media (max-width:991px){.pm-measure{padding:56px 0}.pm-measure-grid{grid-template-columns:1fr;gap:36px}}
@media (max-width:575px){.pm-kpis{grid-template-columns:1fr}}
/* results */
.pm-results{background:#fff;padding:88px 0}
.pm-res-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px}
.pm-res{display:flex;flex-direction:column;background:#f1f5fb;border-radius:26px;padding:28px 28px 30px}
.pm-res-top{display:flex;flex-wrap:wrap;gap:8px;align-items:center;margin-bottom:16px}
.pm-badge{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;line-height:1;color:var(--sigil-blue);background:#fff;border-radius:100px;padding:8px 12px}
.pm-badge-p{background:var(--sigil-blue);color:#fff}
.pm-demo{margin-left:auto;font-size:10px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--sigil-navy);background:var(--sigil-yellow);border-radius:100px;padding:7px 10px;line-height:1}
.pm-res-name{font-family:var(--font_bdogrotesk)!important;font-weight:400!important;font-size:clamp(26px,2.4vw,34px)!important;line-height:1.05!important;letter-spacing:-.025em!important;color:var(--sigil-blue)!important;margin:0 0 6px!important}
.pm-res-meta{font-size:13px;font-weight:600;color:rgba(56,94,168,.75);margin:0 0 20px}
.pm-res-kpis{display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin:0 0 20px;background:#fff;border-radius:18px}
.pm-res-kpis>div{padding:16px 14px;border-left:1px solid rgba(56,94,168,.14)}
.pm-res-kpis>div:first-child{border-left:0}
.pm-res-kpis dt{font-size:10px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:rgba(56,94,168,.7);margin:0 0 6px;line-height:1.3;min-height:2.6em}
.pm-res-kpis dd{font-family:var(--font_bdogrotesk);font-size:clamp(20px,1.8vw,26px);line-height:1;letter-spacing:-.02em;color:var(--sigil-blue);margin:0}
.pm-chart{margin:0 0 18px}
.pm-bars{display:flex;align-items:flex-end;gap:6px;height:84px;padding:0 2px;border-bottom:2px solid rgba(56,94,168,.25)}
.pm-bars span{flex:1;min-width:4px;background:var(--sigil-blue);border-radius:5px 5px 0 0;opacity:.85}
.pm-bars span:last-child{background:var(--sigil-yellow);opacity:1}
.pm-chart-lab{font-size:11px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:rgba(56,94,168,.65);margin:8px 0 0}
.pm-res-text{font-size:15px;line-height:1.65;color:#4a4f5c!important;margin:0 0 16px}
.pm-res-link{margin-top:auto;align-self:flex-start;font-size:14px;font-weight:700;color:var(--sigil-blue)!important;text-decoration:none;border-bottom:2px solid var(--sigil-yellow);padding-bottom:3px}
.pm-res-link i{font-size:12px;margin-left:6px}
@media (max-width:991px){.pm-results{padding:56px 0}.pm-res-grid{grid-template-columns:1fr;gap:18px}.pm-res{padding:22px 18px 24px;border-radius:22px}}
@media (max-width:575px){.pm-res-kpis{grid-template-columns:1fr 1fr}.pm-res-kpis>div:nth-child(3){border-left:0}.pm-res-kpis>div:nth-child(n+3){border-top:1px solid rgba(56,94,168,.14)}.pm-res-kpis dt{min-height:0}}
/* a month: four weeks */
.pm-month{background:#f1f5fb;padding:88px 0}
.pm-weeks{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.pm-wk{position:relative;background:#fff;border-radius:22px;padding:26px 24px 28px}
.pm-wk-n{display:inline-block;font-size:11px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--sigil-navy);background:var(--sigil-yellow);border-radius:100px;padding:7px 12px;margin-bottom:16px;line-height:1}
.pm-wk h3{font-family:var(--font_bdogrotesk)!important;font-weight:400!important;font-size:clamp(21px,1.9vw,26px)!important;line-height:1.1!important;letter-spacing:-.02em!important;color:var(--sigil-blue)!important;margin:0 0 10px!important}
.pm-wk p{font-size:15px;line-height:1.65;color:#4a4f5c;margin:0}
.pm-always{display:flex;flex-wrap:wrap;align-items:center;gap:14px 26px;margin-top:16px;padding:20px 26px;border-radius:100px;background:var(--sigil-blue);color:#fff}
.pm-always-tag{font-size:11px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--sigil-navy);background:var(--sigil-yellow);border-radius:100px;padding:8px 13px;line-height:1}
.pm-always ul{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:8px 28px}
.pm-always li{font-size:14.5px;font-weight:600;color:#fff}
.pm-end{display:flex;flex-wrap:wrap;align-items:center;gap:14px 22px;margin-top:16px;padding:22px 28px;border:2px dashed rgba(56,94,168,.4);border-radius:22px}
.pm-end-tag{font-size:11px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:#fff;background:var(--sigil-navy);border-radius:100px;padding:8px 13px;line-height:1}
.pm-end p{margin:0;font-size:15.5px;line-height:1.6;color:#333b4d;flex:1;min-width:240px}
@media (max-width:991px){.pm-month{padding:56px 0}.pm-weeks{grid-template-columns:1fr 1fr}.pm-always{border-radius:26px}}
@media (max-width:575px){.pm-weeks{grid-template-columns:1fr}.pm-always{padding:18px 18px}.pm-end{padding:18px}}
/* channel routing */
.pm-route{background:#fff;padding:88px 0}
.pm-rt-list{list-style:none;margin:0;padding:0;border-top:1px solid rgba(56,94,168,.2)}
.pm-rt-list li{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:40px;padding:28px 8px;border-bottom:1px solid rgba(56,94,168,.2);align-items:center;transition:background-color .35s cubic-bezier(.32,.72,0,1)}
.pm-rt-list li:hover{background:#f1f5fb}
.pm-rt-goal{font-family:var(--font_bdogrotesk);font-size:clamp(22px,2.2vw,30px);line-height:1.15;letter-spacing:-.02em;color:var(--sigil-blue)}
.pm-rt-list strong{display:block;font-size:12px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--sigil-blue);margin-bottom:6px}
.pm-rt-list p{font-size:15.5px;line-height:1.6;color:#4a4f5c;margin:0}
@media (max-width:767px){.pm-route{padding:56px 0}.pm-rt-list li{grid-template-columns:1fr;gap:10px;padding:22px 0}}

/* four pricing tiers: 2x2 on desktop */
@media (min-width:992px){.oa-price-section .pm-price-4{grid-template-columns:repeat(2,1fr)}}

/* case study placeholders (Mosquito Free World) */
.pm-cs{padding:56px 0 8px}
.pm-demo-note{font-size:14px;color:#4a4f5c;margin:0 0 24px}
.pm-demo-note .pm-demo{margin:0 10px 0 0}
.pm-cs-kpis{display:grid;grid-template-columns:repeat(6,1fr);margin:0 0 28px;background:#f1f5fb;border-radius:20px}
.pm-cs-kpis>div{padding:22px 18px;border-left:1px solid rgba(56,94,168,.14)}
.pm-cs-kpis>div:first-child{border-left:0}
.pm-cs-kpis dt{font-size:10.5px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:rgba(56,94,168,.7);margin:0 0 8px}
.pm-cs-kpis dd{font-family:var(--font_bdogrotesk);font-size:clamp(22px,2.2vw,32px);line-height:1;letter-spacing:-.02em;color:var(--sigil-blue);margin:0}
.pm-bars-lg{height:200px;gap:10px}
.pm-bars-lg span{position:relative}
.pm-bars-lg i{position:absolute;left:0;right:0;bottom:-22px;text-align:center;font-style:normal;font-size:10px;font-weight:700;letter-spacing:.06em;color:rgba(56,94,168,.65)}
.pm-chart-lg{margin-bottom:48px}
.pm-chart-lg .pm-chart-lab{margin-top:30px}
.pm-ph{display:flex;align-items:center;justify-content:center;aspect-ratio:4/5;border-radius:20px;background:repeating-linear-gradient(45deg,#f1f5fb,#f1f5fb 12px,#e8eef8 12px,#e8eef8 24px);text-align:center;padding:12px}
.pm-ph span{font-size:12px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:rgba(56,94,168,.6)}
.pm-ph-wide{aspect-ratio:16/10}
.pm-ph-tall{aspect-ratio:9/16}
.pm-ph-row{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.pm-ph-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
@media (max-width:991px){.pm-cs-kpis{grid-template-columns:repeat(3,1fr)}.pm-cs-kpis>div:nth-child(4){border-left:0}.pm-cs-kpis>div:nth-child(n+4){border-top:1px solid rgba(56,94,168,.14)}}
@media (max-width:575px){.pm-ph-row{grid-template-columns:1fr}.pm-ph-grid{grid-template-columns:1fr 1fr}.pm-ph-grid-3{grid-template-columns:1fr 1fr 1fr}.pm-cs-kpis{grid-template-columns:1fr 1fr}.pm-cs-kpis>div:nth-child(odd){border-left:0}.pm-cs-kpis>div:nth-child(n+3){border-top:1px solid rgba(56,94,168,.14)}.pm-cs-kpis>div:nth-child(4){border-left:1px solid rgba(56,94,168,.14)}}

.pm-res-kpis.pm-k3{grid-template-columns:repeat(3,1fr)}
.pm-res-kpis.pm-k2{grid-template-columns:repeat(2,1fr)}
.pm-res-text{margin-top:4px}
@media (max-width:575px){.pm-res-kpis.pm-k3{grid-template-columns:1fr 1fr 1fr}.pm-res-kpis.pm-k3>div:nth-child(3){border-left:1px solid rgba(56,94,168,.14)}.pm-res-kpis.pm-k3>div:nth-child(n+3){border-top:0}.pm-res-kpis.pm-k2>div:nth-child(2){border-left:1px solid rgba(56,94,168,.14)}}
.pm-cs-kpis.pm-cs-k3{grid-template-columns:repeat(3,1fr)}
.pm-chart-lab::after{content:"";}
a.oa-format-link{text-decoration:none;color:inherit;transition:border-color .25s ease}
a.oa-format-link:hover{border-top-color:var(--sigil-yellow)}
.oa-format-more{display:inline-flex;align-items:center;gap:8px;margin-top:18px;font-size:14px;font-weight:600;color:var(--sigil-blue)}
.oa-format-more i{transition:transform .25s ease}
a.oa-format-link:hover .oa-format-more i{transform:translateX(4px)}
a.oa-format-link:focus-visible{outline:2px solid var(--sigil-blue);outline-offset:4px}
.oa-formats-grid:has(.oa-format-link){grid-template-rows:repeat(5,auto)}
.oa-format:has(.oa-format-list){grid-row:span 5;grid-template-rows:subgrid}
.oa-price-section .oa-ind-sub a{color:var(--sigil-yellow)!important;font-weight:700;border-bottom:2px solid currentColor}

/* Campaigns section (performance marketing): flight timeline + occasion cards */
.cp-section{padding:96px 0;background:#fff}
.cp-hdr{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr);gap:32px 72px;align-items:end;margin-bottom:48px}
.cp-hdr .pm-h2{margin:0}
.cp-hdr-r .pm-sub{margin:0 0 26px}
.cp-flight{position:relative;overflow:hidden;background:var(--sigil-blue);border-radius:32px;padding:44px 44px 52px;color:#fff}
.cp-flight::after{content:'';position:absolute;right:-120px;top:-160px;width:420px;height:420px;border-radius:50%;background:#fff;opacity:.06;pointer-events:none}
.cp-flight-tag{position:relative;z-index:1;margin:0 0 40px;font-size:11px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:rgba(255,255,255,.62)}
.cp-steps{position:relative;z-index:1;list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:32px}
.cp-steps::before{content:'';position:absolute;left:16px;right:16px;top:15px;height:2px;background:rgba(255,255,255,.3)}
.cp-step{position:relative;padding-top:52px}
.cp-node{position:absolute;left:0;top:0;width:32px;height:32px;border-radius:50%;display:flex;align-items:center;justify-content:center;background:var(--sigil-blue);border:2px solid #fff;font-size:11px;font-weight:700;letter-spacing:.04em;color:#fff}
.cp-live .cp-node{background:var(--sigil-yellow);border-color:var(--sigil-yellow);color:var(--sigil-navy)}
.cp-when{display:block;margin-bottom:10px;font-size:11px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:rgba(255,255,255,.62)}
.cp-live .cp-when{color:var(--sigil-yellow)}
.cp-step h3{margin:0 0 10px;font-family:var(--font_bdogrotesk)!important;font-weight:400!important;font-size:clamp(22px,2vw,28px)!important;line-height:1.1!important;letter-spacing:-.02em;color:#fff!important}
.cp-step p{margin:0;max-width:30ch;font-size:14.5px;line-height:1.7;color:rgba(255,255,255,.86)!important}
.cp-occ{margin-top:56px}
.cp-occ-label{margin:0 0 20px;font-size:11px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:rgba(56,94,168,.6)}
.cp-occ-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:20px}
.cp-card{display:flex;flex-direction:column;gap:10px;background:#f1f5fb;border-radius:24px;padding:28px 26px 30px;transition:transform .35s cubic-bezier(.32,.72,0,1),background-color .35s cubic-bezier(.32,.72,0,1)}
.cp-card:hover{transform:translateY(-4px);background:#e8eef9}
.cp-ic{display:flex;align-items:center;justify-content:center;width:48px;height:48px;margin-bottom:8px;border-radius:50%;background:#fff;color:var(--sigil-blue);font-size:18px}
.cp-card small{font-size:11px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:rgba(56,94,168,.72)}
.cp-card h3{margin:0;font-family:var(--font_bdogrotesk)!important;font-weight:400!important;font-size:clamp(21px,1.8vw,25px)!important;line-height:1.15!important;letter-spacing:-.02em;color:var(--sigil-blue)!important}
.cp-card p{margin:0;font-size:14.5px;line-height:1.7;color:#4a4f5c}
@media (max-width:1199px){.cp-occ-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:991px){
.cp-section{padding:56px 0}
.cp-hdr{grid-template-columns:1fr;gap:20px;margin-bottom:32px}
.cp-flight{padding:32px 24px 36px;border-radius:26px}
.cp-flight-tag{margin-bottom:28px}
.cp-steps{grid-template-columns:1fr;gap:30px}
.cp-steps::before{left:15px;right:auto;top:16px;bottom:16px;width:2px;height:auto}
.cp-step{padding:0 0 0 56px}
.cp-step p{max-width:none}
.cp-occ{margin-top:40px}
}
@media (max-width:575px){.cp-occ-grid{grid-template-columns:1fr}}
@media (prefers-reduced-motion:reduce){.cp-card{transition:none}.cp-card:hover{transform:none}}

/* SEO audit section: closing call-to-action panel */
.oa-cover .sa-cta{grid-column:1/-1;grid-row:6;display:grid;grid-template-columns:minmax(0,1.25fr) minmax(0,.75fr);gap:28px 56px;align-items:center;margin-top:40px;padding:40px 44px;border-radius:28px;background:var(--sigil-blue);color:#fff;position:relative;overflow:hidden}
.sa-cta::after{content:'';position:absolute;right:-90px;bottom:-140px;width:340px;height:340px;border-radius:50%;background:#fff;opacity:.06;pointer-events:none}
.sa-cta-copy,.sa-cta-act{position:relative;z-index:1}
.sa-cta-tag{display:block;margin-bottom:14px;font-size:11px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:var(--sigil-yellow)}
.sa-cta-h{margin:0 0 12px;font-family:var(--font_bdogrotesk)!important;font-weight:400!important;font-size:clamp(26px,2.6vw,38px)!important;line-height:1.08!important;letter-spacing:-.02em;color:#fff!important}
.sa-cta-p{margin:0;max-width:52ch;font-size:15.5px;line-height:1.7;color:rgba(255,255,255,.88)!important}
.sa-cta-act{display:flex;flex-direction:column;align-items:flex-start;gap:16px}
.sa-cta-wa{display:inline-flex;align-items:center;gap:10px;font-size:14px;font-weight:600;color:#fff!important;text-decoration:none;border-bottom:1px solid rgba(255,255,255,.45);padding-bottom:3px;transition:border-color .3s}
.sa-cta-wa:hover{border-color:var(--sigil-yellow)}
.sa-cta-wa i{font-size:18px;color:var(--sigil-yellow)}
@media (max-width:991px){.oa-cover .sa-cta{grid-template-columns:1fr;padding:30px 24px;border-radius:24px;margin-top:28px}.sa-cta-act .oa-cta-btn{width:100%;justify-content:center}}
